Skidmore College Social Norms
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Revamping the campaign to address fun day 2019

2/1/2019

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We've decided to expand our Social Norms messaging during the Spring 2019 to include a campaign and educational message leading up to Fun Day, an event that has a reputation of being high risk. Our team designed a survey specifically looking at students behaviors and beliefs about Fun Day, in which we received 959 responses. The data showed us that a majority of students are planning to behave responsibly for the upcoming event. Our goal is to highlight that most Skidmore students who attend Fun Day are making safe, responsible decisions. You may see signs like the ones below lining the walkways around campus!
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